Are You Landing Pages READY for Conversions?
posted by Matt DeYoung
Creating AdWords campaigns with targeted landing pages can be a real chore. There are ways to make the process simple though. Using Ion Interactive's READY framework can help. Having a checklist of all the different dimensions of a search marketing campaign can pay huge dividends.
READY Framework for Conversion Optimization
View more presentations from ion interactive, inc.
In this slide deck you’ll learn
- How to match your message to your keywords/audience
- What you have to fulfill in your messaging to be successful
- What role the design should play in conversion optimization
- How to match your audience
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Dustin Deyoung
Matt DeYoung